The popularity of lower back tattoos is completely monumental. 20% of women have one -- quite a large percentage. That completely staggers the percentage of women who have some other kind of tattoo, only 5% of women have one on another part of the body.
They are so popular because they are fun and sexy at the same time. Having a tattoo on the back shows that she likes to have fun and wants to look attractive. Initially celebrities like Angelina Jolie, pioneered lower back tattoos and set the trend that they were a sexy way for women to express themselves.
This specific location is a part of the body that gets a lot of attention from men in the first place, and it serves to bring a lot more attention to it. Besides the attention it brings to a woman, it also is very resilient to stretching. The lower back doesn't change much between gaining and losing weight, so the tattoo stays exactly the same through all phases of life and change. They last much longer than those on the arms or stomach thanks to the consistency.
The downside to their popularity is they have gained a bit of a bad reputation. The most common name for them is "tramp stamps", implying that a woman with ink on her lower back is promiscuous. This comes from the fact that with low-cut pants or a short top, a design on the lower back is visible, if only a little bit. It's very easy to purposefully or accidentally give a peek. With most stylish outfits besides a dress, just bending shows the design to the world. When considering a tat in this location it's important to take that into consideration.
Despite the reputation that comes with getting a tat on the lower back, their popularity is always increasing. Women can't get sick of getting them, and men can't get sick of looking at them. There is an expansive amount of designs that a woman can get tattooed on her lower back and it gives for a lot of expression. It's also possible to get one that's off-center, which doesn't quite carry the same stigma that a tattoo dead center in the middle gives.
Tribal designs and flowers are very popular tattoos for the that location, while animals, zodiac signs and flowers are popular for the off-center location. With the huge array of designs to choose from, one thing is for sure: The popularity of lower back tattoos isn't going to decrease anytime soon.
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